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Home » Topics » Bakery Data

Bakery Data
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Current data and analysis on consumer behavior, category sales, and product performance impact bakery retail.

ARTICLES

Category Focus on Bakery

Sweet Thing

Desserts are fueling bakery sales activity and freshness remains top of mind for consumers.
October 31, 2011
Rich Mitchell
0 Comments
Cake is king in the supermarket bakery. Driven by increasing sales of cupcakes, cakes remain the leading bakery category with average weekly sales per store of $2,904 for the 52 weeks ending 7/30/11, up 2.2 percent versus the year-earlier period, reports the Perishables Group, a Chicago-based fresh food consulting firm.
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Muffins

Window of Opportunity

Bakery operators are in position to boost revenues by responding to evolving shopper behavior.
October 28, 2011
Rich Mitchell
0 Comments

The supermarket bakery is facing a road that offers great sales potential—as well as peril. Bakeries are well-positioned to respond to such key shopper purchase drivers as price, fresher breads and baked goods, samples, nutrition labeling and products that are available in smaller portion sizes.


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BJ's Wholesale Club

BJ’s Wholesale Club is a chain of 195 warehouse club stores in 15 eastern states. These images are from an outlet in the Rochester, N.Y., area.

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